Identifying Food Labeling Effects on Consumer Behavior

نویسندگان

چکیده

The paper examines a large-scale mandatory food labeling regulation to identify its effects on consumer behavior.

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ژورنال

عنوان ژورنال: Marketing Science

سال: 2022

ISSN: ['1526-548X', '0732-2399']

DOI: https://doi.org/10.1287/mksc.2022.1356